4 Staging Secrets for the Living Room

Dated: 06/13/2019

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You may not be surprised to learn that home staging has become a huge trend in the real estate industry. This activity of styling and furnishing a property for sale in such a way to enhance its attractiveness to potential buyers is an expected aspect of the home selling process for most homeowners getting ready to sell their house in today's market. Do you have to stage your home in order for it to sell? Of course not, but is most assuredly can help, especially when your competition of other homes for sale is making the effort to do so.

It's said that "kitchens and bathrooms sell houses" and while much truth is in that statement the room that's the first big space that buyers will see when walking through your home is the living room. Making the most of your living room space will certainly pay off. Here's four staging tips that will make buyers fall in love with your living room.

1. Remove and redistribute the furniture. The first step is to decide what furniture is unnecessary. Too much furniture will give the impression that the space is small. When you rearrange your furniture, do it in such a way that it allows people to sit and chat.

2. Create a focal point. The mantel and fireplace are key features in many living rooms. If you have one, use it to your advantage. Removing lots of knickknacks and personal pictures and replacing them with simple pieces, like a vase, will help to make the mantle look a lot less cluttered and a buyer's eye will naturally be drawn to the space (which is what we're going for!)

3. Be neutral. Buyers are attracted to neutral tones because its easier for someone to envision themselves living in a neutrally colored area. Just because a room is painted your favorite color, does not mean it will be the favorite of someone else. It's worth the relative small investment of time and cash to put on a fresh coat of paint in a neutral gray or beige tone. Go for lighter rugs or shades of gray or khaki for your coach. If you have a bold print on your couch, consider slipcovers of a neutral tone.

4. Accessorize with flair. The small nuances of home can really be brought to light with the simple things that make a buyer feel comfortable and help to picture himself living in the home. A chair with a blanket thrown over it can create a cozy feeling and a relaxing place to read. Add fresh flowers for some color and fragrance to the room.

The goal of staging is to evoke the feeling of "home" and help a buyer see himself living in the house. Neutrality, simplicity and a feeling of calm organization are key when you're looking to sell.

Melissa Rolland is a Real Estate Salesperson and Realtor®, Accredited Home Stager, and author of the book Straight from the Kitchen Table: Every Day Real Estate. She lives in Tolland, CT along with her husband Todd, an Associate Broker and Realtor®. Together they manage the Rolland Realty Group powered by eXp Realty of CT, LLC. You can connect with them at www.RollandRealtyGroup.com, by email at therollands@exprealty.com or by phone at (866) 408-8059. “The statements and opinions contained in this article are solely those of the individual author and do not necessarily reflect the positions or opinions of EXP REALTY INTERNATIONAL, INC or its subsidiaries or affiliates (the “Company”). The Company does not assume any responsibility for, nor does it warrant the accuracy, completeness or quality of the information provided.”

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Melissa and Todd Rolland

Melissa Rolland is a real estate salesperson, accredited home stager and has been a real estate investor for over a decade, helping hundreds of homeowners buy houses, sell houses, and invest in real e....

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